Its easy to think that there’s hype in Lab-grown meat. Just another Silicon Valley utopian tech. The idea of growing meat without animals is everywhere and very distant at the same time. Now a global trend, 80 startups work on Lab-grown meat worldwide in one way or another… Four years ago there were two. Consumer interest is also evolving rapidly — the #plantbased market is growing quickly, soon it will be 10% of the meat market. Lab-grown meat has been thoroughly covered in the news, on magazine covers and in books.

Let’s take a look at decoding some questions from the news and announcements. As novelty or mainstream product, when will this meat come to market? Will it ever reach its promise of selling as cheaply as other meat in the deli case? …

About

Ron Shigeta

Future of Food Entrepreneur. Startup Advisor, Co-Founder, IndieBio and Startup Biotech.

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